GoAffPro

BigCommerce stands as one of the top used e-commerce solutions, designed for brands that demand scalability, flexibility, and industry-leading performance. In 2025, BigCommerce holds 3.2% of the worldwide e-commerce market.

As global retail e-commerce revenue surpasses $3.6 trillion in 2025, BigCommerce merchants face new challenges: rising ad costs, increased competition, and buyers who ignore traditional ads in favor of peer recommendations. This is where affiliate marketing is a game-changer.

Why go affiliate now?

• Performance-Based Growth: Only pay commissions on confirmed sales, not on clicks or visits.
• Market Reach: Leverage the networks of bloggers, influencers, and customers to tap new audiences.
• Trust and Conversion: Affiliate partners convert up to twice as often as cold traffic.
• Cost Efficiency: With commissions tied directly to revenue, return on investment is easy to calculate.
• Data Transparency: The right affiliate platform empowers you with analytics to see exactly what’s working.
• Sustainable Growth: Repeat customers, strong brand advocacy, and lower churn are all higher for stores with affiliate programs.

In a market where sustainable, high-ROI growth defines winners, affiliate marketing on BigCommerce is a must-have strategy.

GoAffPro Integration Process

GoAffPro has emerged as the affiliate software of choice for BigCommerce, bringing enterprise-grade features and a simple, code-free setup in minutes.​

Installation Process

1. Open the GoAffPro app store listing in BigCommerce.
2. Click “Get this app” > Install and authorize app permissions.
3. GoAffPro auto-creates your admin panel: The setup wizard will guide you through the code integration process:
   1. Open the BigCommerce admin page.
   2. Go to Settings > Advanced > Choose Data solutions.
   3. Click Connect in the Affiliate Conversion Tracking option.
   4. Paste the code in the Affiliate Conversion Tracking field.
4. The default affiliate portal is generated automatically, your branded registration page for onboarding partners and affiliates.

No coding required, and the entire process takes under 10 minutes.

Setup Wizard & Dashboard Overview

• The dashboard is intuitive: See all affiliate performance, commissions, and revenue at a glance.
• Configure commission structures quickly (global, category, or product-based).
• Bulk manage partners, run bulk PayPal payments to affiliates, and set up post-purchase pop-ups for customer-to-affiliate conversion.

Testing & Validation

• Run test sales (using affiliate links/coupons) to ensure tracking works across multiple devices.

How GoAffPro Helps BigCommerce Stores

• White-label experience with full branding, custom domains, and portal theming.
• Multi-level commissions (up to 10 levels) for MLM-style programs, allowing you to rapidly scale up your program network.
• Seamless integration with Klaviyo, Mailchimp, Omnisend, and other marketing tools for automated data sync.
• Offers 24/7 support, bulk email/newsletter tool, and rich program analytics.
• Compliance and fraud protection are all built in.

Advanced Features Utilization

Multi-Store Management

• Create, manage, and analyze multiple affiliate programs under one admin umbrella.
• Coordinate cross-promotion, reporting, and single-sign-on for large brands with multiple BigCommerce stores.

Custom Integrations & API Access

• Use GoAffPro’s robust API for custom workflows, partner onboarding, or syncing data with existing business systems.
• Webhooks enable real-time event triggers for marketing automation and other use cases.

Automation & Scaling

• Automatically generate coupons, run recurring payout batches, and automate repetitive program admin tasks.
• Leverage GoAffPro’s segmentation features to reward top performers with bonuses/incentives.

This level of advanced management is a perfect fit for the demanding operational standards of BigCommerce enterprise clients.

Affiliate Recruitment for E-commerce

Customer-to-Affiliate Conversion

• Onboard your customers at the ideal moment: Activate GoAffPro’s post-purchase popup and let customers register as affiliates from the Thank You/Order Status page.​
• Incentivize with instant coupon codes, branded portals, or bonus first-payouts.

Influencer Partnerships

• Share the signup form for influencers and bloggers (GoAffPro lets you set up custom signup fields and customize the page style).
• Upload ready-to-use banners, email templates, and affiliate campaign assets with affiliates.
• Use GoAffPro analytics to identify your top-performing partners and fine-tune campaign strategies.

B2B Affiliate Considerations

Unlike most platforms focused solely on D2C, BigCommerce excels in B2B, and GoAffPro offers options to complement B2B stores:

• Wholesale Pricing: Assign different commission rates for wholesale orders or products, and tiers for volume-based sales.
• Large Customer Groups: GoAffPro’s affiliate group segmentation lets you set up unique commission structures for different types of affiliates, such as B2B sellers, resellers, or distributors.
• Quote-to-Order Integration: Incorporate lead generation with the referral forms feature, allowing for tracking leads through forms.
• B2B Compliance: Customize payout cycles, invoice requirements, or contract terms for business customers.

BigCommerce’s native B2B capabilities, combined with GoAffPro’s affiliate program, create a truly unique and high-revenue program that works for any sales model.

Tracking and Attribution

Referral Link & Coupon Code Tracking

• Every affiliate receives a unique link and code to monitor traffic, sales, and conversions.
• GoAffPro credits affiliates for conversions made using their link or coupon in the store.
• Real-time analytics lets you compare which affiliate, campaign, or medium is most effective.

Migration Considerations

Switching from another platform or legacy affiliate system? GoAffPro and BigCommerce make migration painless:

• Quick Import: Export affiliate/user/coupon data from your old system, then use GoAffPro’s CSV.​
• No Data Loss: Orders, historic payouts, and even tiers/bonuses can be recreated or imported.
• Hand-Holding: Send data files to GoAffPro support, and they can import data for you within a couple of hours.

With proper planning, you avoid revenue gaps, friction, or data transfer issues, and GoAffPro’s support team guides you every step of the way.

FAQ