Categories
Blog Posts GoAffPro

GoAffPro’s Multi Level Affiliate Marketing: Explained

GoAffPro offers merchants the option to set up a multi-level network for their affiliate program. In a multi-level affiliate network, existing affiliates can recruit newer affiliates under them. The parent affiliate will earn a network commission on the referrals made by the recruited affiliates. The network commission becomes an incentive for existing affiliates to expand their network by recruiting more affiliates under them.

Multi-level marketing also helps merchants who are struggling to find affiliates for their program. In the multi-level system, the job of recruiting new affiliates gets delegated to existing affiliates. A multi-level affiliate network can considerably increase an affiliate program’s performance.

It is essential to know how the multi-level network works and how the commission distribution is done through different levels.

For example: If you have a network A > B > C. Where affiliate A has recruited affiliate B and affiliate B has further recruited affiliate C.
Here, we take a look at how the commission distribution will work:

If affiliate C refers the sale:

Affiliate C will earn the regular commission, affiliate B will earn the level-1 commission, and affiliate A will earn the level-2 commission.

If affiliate B refers the sale:

Affiliate B will earn the regular commission, and affiliate A will earn the level-1 commission.

As per the above examples, it can be observed that the immediate parent of the affiliate (who refers the sale) is the one who earns the level-1 commission. This is generally how the commission distribution works in the multi-level affiliate network.

Another significant aspect of the multi-level affiliate network is the network commission. It is the commission that the upline or parent affiliates earn on the sales that are referred by their downline affiliates.
There are two methods of calculating the network commission:

In the simple method, the network commission is calculated as the percentage of the order value.

For example: If the order value is $100, default commission is 10%, level-1 commission is 5% and the level-2 commission is 2%.

Here, the affiliate who refers the sale will earn $10 (10%), the level-1 affiliate will earn $5, and the level-2 affiliate will earn $2.

In the dynamic method, the network commission is calculated as the percentage of the sale commission.

For example: If the order value is $100, default commission is 10%, level-1 commission is 5% and the level-2 commission is 2%.

Here, the affiliate who refers the sale will earn $10 (10%), the level-1 affiliate will earn $0.5, and the level-2 affiliate will earn $0.2.

The level commission, in this case, is calculated as the percentage of the commission that the affiliate (who refers) the sale earns.

Broadly, the commission distribution and the commission calculation are the two integral parts of the multi-level affiliate network. Merchants should carefully consider these while setting up the multi-level system for their affiliate program.

GoAffPro provides merchants with the option to set up their own multi-level network for their affiliate program. Options such as different commission calculation methods, setting up downlines as customers, and more, allows merchants to tailor it as per their requirements. Check out the app: GoAffPro

Categories
Blog Posts GoAffPro

4 Useful Multi-Level Features in the GoAffPro App

Merchants are increasingly opting for a multi-level network system for their affiliate programs. In a multi-level affiliate network, existing affiliates recruit newer affiliates and earn commissions on the sales referred by these recruited affiliates.

GoAffPro provides merchants with the option to set up their own multi-level affiliate network for their program. GoAffPro’s multi-level network feature provides a plethora of options for configuring and customizing the affiliate network.

Here we take a look at some of the multi-level options provided in the GoAffPro app:

Commission Calculation Method

Merchants can choose between two commission calculation methods: simple and dynamic. This allows merchants to set up their multi-level network in a variety of ways.

The commission is measured as a percentage of the order value in the simple method. In the dynamic method, the commission is measured as a percentage of the sale commission.

MLM Availability

The MLM availability option can be used to either enable or disable the MLM network functionality for the affiliates in the program. This will apply to all the affiliates in the program.

Merchants can disable MLM functionality for affiliates in the program, and then manually activate it for select affiliates of their choosing.

Downline Customers

GoAffPro also provides merchants with the option, to set the downline affiliates as customers of their parent affiliates. This way, parent/upline affiliates will earn a sales commission on the personal purchases made by their downline affiliates.

This option creates a customer-affiliate connection between the upline and the downline affiliate. This also acts as an encouragement for existing affiliates, to recruit more affiliates under them.

Recruitment Bonus

Merchants also get the option to set up a recruitment bonus for their affiliates. This bonus is given out to affiliates when they recruit another affiliate under them.

This option works best with the membership fees option, where affiliates pay a fee to register as affiliates in the merchant’s program.

GoAffPro provides merchants with the option to set up their own multi-level network for their affiliate program. In addition to the above-mentioned features such as MLM availability, recruitment bonus, merchants can also set up different level commissions for affiliates and set the parent of affiliates. Check out the app: GoAffPro

Categories
Blog Posts

Tips on Protecting your Affiliate Program from Fraud

Running an affiliate program can have various challenges. One of these challenges is protecting your program against fraud. For doing this, merchants need to take several safeguarding measures. These measures can have their downsides, as they can include additional work that needs to be done manually.

Here we take a look at some of the measures that merchants can take to protect their programs against fraud or misuse:

Approving/Rejecting Affiliates

Merchants can disable automatic approval of affiliates into their program and should opt for manually approving/rejecting their accounts. The affiliate accounts need to be vetted before they are approved.

For this, merchants can add extra fields to the signup page, to ask for additional information from the affiliates. Affiliates can then be approved/rejected based on this information.

Coupon Code Usage Limits

To prevent misuse of coupon codes, merchants can set up usage limits. While not preventing misuse, these limits do help in reducing them. Limits such as one use per customer or the total number of times the code can be used are some of the usage limits which can be set.

Furthermore, options such as minimum order value, and limiting the coupon usage to certain products can help in this regard as well.

Commission Settings

Merchants can take various steps to ensure that affiliates in their program, don’t misuse it. An important measure to take here is to disable commission on self purchases by affiliates.

Other options such as giving commission only if affiliates refer new customers, etc. can also be used. Stricter commission settings can be accompanied by higher commission rates for successful referrals, to encourage more affiliates to join.

GoAffPro provides merchants with various tools to prevent fraud and misuse. Merchants can disable automatic approval and manually approve/reject affiliates, set up usage limits for coupon codes, and set up options such as disabling commission on self-referrals for affiliates. These measures allow merchants to safeguard and protect their affiliate programs. Check out the app: GoAffPro

Categories
Blog Posts

Tips on Building a Healthy Merchant-Affiliate Relationship

A good relationship between the merchant and the affiliate is essential for an affiliate program to succeed. Merchants need to maintain a healthy and functioning relationship with the affiliates in their program. Merchants being on good terms with affiliates also increases their loyalty and trust.

There are various steps merchants can take to build a healthy relationship with their affiliates. Here we take a look at some of the steps merchants can take to do this:

Timely & regular payments

Payments play a significant role in how affiliates feel about a program. It is, therefore, crucial that merchants pay affiliates regularly and on time. The biggest issue that affiliates highlight regarding programs is the payments.

Merchants should establish a plan for regular and timely payments to affiliates. This alone boosts the confidence that affiliates have regarding a program.

Clear and open communication

Merchants must keep an open line of communication with the affiliate of their program. Affiliates should be able to approach the merchant in case of any issues or help.

Merchants, from their end, can use this to send information to affiliates informing them regarding changes to the store or upcoming events. Affiliates can use this to clarify any issues with the promotions or inquire regarding a product.

Provide instructions & resources

Informing affiliates regarding their job and what the merchant expects them to do is necessary. Affiliates should have a clear understanding of what and how they need to promote. It is, therefore, important to provide instructions to the affiliate.

Furthermore, merchants can provide resources, such as promotional images, banners, or even sample products to affiliates, so that they can produce high-quality content according to it.

GoAffPro provides merchants with various options on managing affiliates effectively and building a stronger merchant-affiliate relationship. Merchants have the option to set up payment terms for regular payments. There is also an option to send emails to affiliates, broadcast a message to either all or individual affiliates and to upload creative media files for affiliates to use. Check out the app: GoAffPro

Categories
Blog Posts GoAffPro

Key Features of GoAffPro’s Affiliate Groups Option

Managing affiliates in a program can be quite a task for merchants. To make this job easier, merchants usually like to separate affiliates into different groups. This makes it easier for setting up different commission rates for different types of affiliates in the program. It also makes affiliate management simpler.

Through the Affiliate Groups option, GoAffPro provides merchants with a powerful tool. It enables merchants to organize their affiliates into different groups, set different types of commission rates for these groups, and associate membership plans or signup pages with specific groups. This simplifies the process of setting up and managing various types of affiliates within a merchant’s program.

Here we take a look at some of the affiliate group options that GoAffPro provides:

Setting up group commissions

The affiliate groups option provides merchants with various options for setting up commission rates. These include default commission, product commission, collection commission, and multi-level commission.

Merchants can set up different commissions for products and collections with a group. With the multi-level commission option, merchants can set up a multi-level network specific to the group, this includes the option to set up special multi-level commission rates for particular products.

There is also an option to create commission modifiers to modify the commission rates when a special event gets triggered. This can include events such as, when a specific coupon is applied or when a particular product is purchased.

Linking affiliate group with other options

The affiliate groups option is very versatile and can be linked with various other options in the GoAffPro app. These include linking the groups with signup pages, membership plans, and even the post-checkout popup.

Merchants can create multiple signup pages, and link them with different affiliate groups. This way, when an affiliate registers using a signup page, they will automatically get added to the linked group.

Similarly, when it comes to membership plans. The merchant can create different membership plans and link them with affiliate groups. When an affiliate registers and selects a payment plan, they will automatically get added to the linked group.

Finally, this option also extends to the post-checkout popup, which appears on the thank you page to the customer after they make the purchase. The popup can be connected to a specific affiliate group, allowing affiliates who register through the popup to automatically get added to the linked group.

GoAffPro provides merchants with various options to manage affiliates in their program. Merchants can create affiliate groups with different commission rates and link them with other options such as signup pages and membership plans. Check out the app: GoAffPro

Categories
Blog Posts GoAffPro

Top 4 GoAffPro Customization Features for the Affiliate Portal

Affiliate Portal is integral to a merchant’s affiliate program. It is where affiliates register for the affiliate program and log in to access their account dashboard. The affiliate portal should be customized and tailored to look as per the merchant’s requirement.

GoAffPro provides merchants with extensive customization options to merchants for customizing their affiliate portals. This involves customization of the portal’s landing page, signup page, and affiliate account dashboard.

Here we take a look at some customization features provided by the GoAffPro app:

Landing Page

The landing page is the home page of the affiliate portal. It consists of all the information regarding the affiliate portal and how it works. Merchants should use this page to inform people about their affiliate program by highlighting information, such as the commission rate or what they want the affiliates to do.

GoAffPro provides extensive customization options for the landing page. Merchants can select their own banner for the page and edit texts on the page. They can also edit the footer section of the portal. There is also an option to add elements using custom HTML.

Signup Page

The signup page is the place where affiliates register for the affiliate program. It is where merchants need to set up the fields to ask for information from their affiliates. The signup page ideally should be kept small to allow for a quick registration.

GoAffPro provides merchants with three distinct styles of signup pages. These include the simple style which only displays the form, the classic style that can be used to add program details, and the modern style that allows the addition of a background image. Additionally, merchants can add or remove signup fields as well as create new ones.

Affiliate Dashboard

The affiliate account dashboard is where accounts access their referral information, set up their profile, and see their pending payments. The affiliate dashboard needs to have the flexibility to be both simple as well as provide advanced information to affiliates regarding their referrals.

GoAffPro provides merchants with various options to customize the affiliate dashboards. Merchants can enable tabs such as Advanced Analytics to show statistics to affiliates and even create new dashboard tabs. There is also an option to add widgets to the affiliate dashboard that can display affiliates the order details, customer information, leaderboard, traffic, and more.

Portal Customization

There are plenty of other options for merchants to customize the affiliate portal. These include setting up the brand primary color, brand font choosing the dashboard colors, setting up the portal’s language, editing the legal or other pages present in the footer.

Merchants can also edit any text present in the affiliate dashboard using the Edit Translations option. There is also the option to add custom code to the affiliate portal and set up the Facebook Messenger widget for the affiliate portal to allow for easier communication with affiliates.

GoAffPro provides merchants with various options to customize the affiliate portal. This includes customizing the landing page, signup page, and affiliate dashboard. With such options, merchants can tailor the affiliate portal as per their needs. Check out the app: GoAffPro

Categories
Blog Posts

4 Tips for Affiliates to Get More Sales

Affiliate marketing gives people a perfect way to make a passive income. It does not need any money to get started and does not have any obstacles to getting started. Affiliates promote products through links or discounts in affiliate marketing and receive a commission on any sales made using their referral.

It’s easy to get started in affiliate marketing, but success takes hard work and time. Since affiliate marketing is one of the main ways that brands or stores use to sell their products, it is crucial to stand out from the crowd. It is also necessary to have patience as it may take time to get actual results.

Here we take a look at some tips for affiliates to get more sales:

Promote Relevant Products

Affiliates must promote only relevant products. This means that the affiliates should focus on the products or types of products they know about. Furthermore, promoting a wide range of products can stretch an affiliate thin, resulting in poorer quality content.

This also does not mean that affiliates should not get into a new category of products. If they are ready to learn and get to know the space of that product, then they should go ahead with that.

Create Good Content

Affiliates can use various ways to reach out to their audience. This can range from publishing blog posts to writing product reviews, or making videos to advertise or review products. It must be of high quality, regardless of the type of content that the affiliate chooses to make.

Content that affiliates create should be oriented towards answering questions or addressing problems that people might have. This way, the content will gain more views and will be interesting to more people. Good quality content these days is a crucial factor in the success of an affiliate.

Use Data to Improve

A significant part of being an affiliate is to keep changing and developing. Affiliates need to use statistics and data to evaluate their content and promotions, see where they can develop, and make necessary changes.

Not only that, but affiliates often need to change in tune with the current trends. They need to use new tools and strategies, as well as to make adjustments to how their content is produced, and to reach audiences as a result of new trends on the Internet.

Building an Audience

Finally, one of the most critical aspects of an affiliate’s journey is to create an audience. This will take real work, since having an audience requires the affiliate and their content to be unique and special. It needs to be relatable to people so that they can share it further.

Affiliates can use tools such as email marketing or social media marketing to reach wider audiences. While targeting a wider audience is fantastic, affiliates should also ensure that they reach out and get more people to purchase products using their referrals as well.

Categories
Blog Posts GoAffPro

Tiered Commission System with GoAffPro

Many merchants look to set up commission tiers for their affiliate programs. They look for an option to set up a system where the commission rate for affiliates can change automatically as per the commission tiers.

GoAffPro provides merchants with an easy way of setting up a tiered commission system for their affiliate program. For setting this up, they can use the commission booster option.

Here we take a look at how merchants can set up a tiered commission system using the commission booster option in the GoAffPro app:

Enabling the commission booster option:

The Commission Booster option can only be used after merchants enable the Targets and Bonuses option in the Settings > Extras section (in the GoAffPro app).

After this, they can open the Targets tab and go to the Commission Booster section, to configure a booster from there.

Commission booster settings:

Here, merchants have different parameters for the booster to apply on, such as revenue, sales commission, network commission, total commission, number of orders, and new customer orders. There is also the option to choose the time period for the booster, with options such as current month or week, last 30, 60, or 90 days, last 1 year, and all time.

After this, the option to set the minimum value is given, where the minimum value for the booster to be achieved (as per the parameter). Finally, the boost percentage can be set up, which will be boosting the existing commission of the affiliate (when they become eligible for the boost).

Here we take a look at an example:

If a merchant wants to set up a three-tier commission system, where the commission rate is 10% for the first 15 orders, then the commission will become 15% for the 16-50 orders, and finally, the commission will become 20% when the affiliate crosses 50 orders.

To set up tier one:

For the first tier. merchants can simply set up the default commission to 10%. (The booster will be set only for the second and third tiers).

To set up tiers two and three:

For both the second and third tiers, the “apply on” parameter will be set to the Number of Orders, the time period will be set as All time.

For the second-tier, the minimum value will be set to 16, and the boost percentage will be set as 50%. This will boost the existing commission to 15% (50% of 10 = 5, and final commission after boost = 10+5 = 15%).

Similarly, for the third-tier, the minimum value will be set as 51 and the boost percentage will be set as 50%. This will boost the existing commission to 20% (50% of 10 = 5, and final commission after boosts = 10+5+5 = 20%).

Therefore, as per the above system, affiliates will earn a commission of 10% for the first 15 referral orders, after this, their commission will get boosted to 15% till the 50th order (by the second-tier booster) and finally, the commission will get boosted to 20% (by the third-tier booster) for any orders after that (from the 51st order).

GoAffPro provides merchants with the option to set up a tiered commissions system for their affiliate program. Check out the app: GoAffPro

Categories
Blog Posts GoAffPro

Affiliate Portal Customization Options in GoAffPro

A significant aspect of the affiliate program is the affiliate portal. It is where people register and access their account dashboard for the merchant’s program. It is, therefore, essential for merchants to give special attention to the look and feel of their affiliate portal.

GoAffPro offers various customization options for the affiliate portal to merchants. From customizing the landing page and the signup page of the affiliate portal to adding widgets or creating new tabs within the affiliate’s dashboard, GoAffPro offers it all.

Here we take a look at some of the customization options that merchant should take a look into while setting up their affiliate portal for their program:

Landing Page

GoAffPro provides merchants with the option to completely customize the landing page of their affiliate portal. This includes adding a banner, editing texts, customizing the footer section, and also providing the option to add custom HTML elements. The landing page section is divided into different parts, this allows merchants to adjust the position of these sections and add/remove them from the page.

Signup Page

Merchants get the option to choose from three signup page styles, where they can set up the signup page to display information (in classic page style) or add an image (in modern page style). There is also the option to add additional signup fields and with the choice of creating new ones. There is also an option to add social media logins like Google or Facebook to the signup page as well.

Affiliate Dashboard

Merchants can choose what sections they want to display in the affiliate dashboard pages. There is also the option to add dashboard pages or create completely new ones, which can be used by merchants to build guides or FAQs for their affiliates. Furthermore, there is also an option to add widgets, such as order details, commissions table, leaderboard to the affiliate dashboard.

Affiliate Profile

Additional profile fields for the profile picture or social media handles can be added to the dashboard of the affiliate. It allows merchants to gather more information about the affiliates they are employing. In addition to merchants can also allow affiliates to add their Facebook Pixel Id to track their referrals.

GoAffPro provides merchants with advanced customization options for their affiliate portal. With various options to customize the landing page, signup page, and affiliate dashboard, merchants can set up the affiliate portal as per their choice. Check out the app: GoAffPro

Categories
Blog Posts GoAffPro

GoAffPro’s Advanced Commission Options

GoAffPro provides merchants a range of customization options. These provide several commission calculation options that allow the merchant to measure the referral commissions according to their preference.

These options help in the commission calculation by taking into account, the discount applied, the shipping fees, and even taxes. These also include the option to add limits on commissions for affiliates on self-referrals or for bringing in new customers.

Here we take a look at these options, and they can help merchants:

Commission calculation options

Merchants can choose from various options to set how the commission on a referral sale gets calculated. Merchants can start by choosing to include discounts from coupon codes (or store discounts) in the commission calculation process, where the total discount gets deducted from the order.

Further options are offered to adjust this option by adjusting the commission, either with the discount percentage, the discount amount or by a custom percentage. Similar options are given, for shipping and taxes where, after deducting those values from the total order, the commission will be calculated.

Disabling or adding limitations on commissions

GoAffPro also provides merchants with the option to disable the commission on self-referrals. This disables the commission on sales that an affiliate makes using their own referral link or coupon code. An additional option is also offered, which disables the commission when the customer is another affiliate in the merchant’s program. By disabling the commission, the order, in this case, will not get recorded within the app.

Furthermore, merchants can also choose to give commissions to affiliates only on the orders made by new customers. It is meant to encourage affiliates to bring in more new customers to your store. For this option, exceptions can be made for particular affiliates in the program.

Automatically approval and rejection of sales

The “Verify Automatically” option is a powerful tool that merchants can use to automate the order approval and rejection process. With this option enabled, GoAffPro will automatically approve or reject sales based upon the current status of the order from the store. It will approve sales that have been processed or paid and will reject sales that have been refunded or canceled.

In the case, where the order gets rejected after the commission has been paid to the affiliate, GoAffPro will automatically credit a negative balance (equal to the commission paid) to the affiliate’s account.

GoAffPro provides advanced options to merchants to choose how commissions will get calculated in their program. These include options to include the discount, shipping or taxes while calculating the commission. There are also options to disable commission on self referrals and automatic approval or rejection of referral orders. Check out the app: GoAffPro