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GoAffPro’s Multi Level Affiliate Marketing: Explained

GoAffPro offers merchants the option to set up a multi-level network for their affiliate program. In a multi-level affiliate network, existing affiliates can recruit newer affiliates under them. The parent affiliate will earn a network commission on the referrals made by the recruited affiliates. The network commission becomes an incentive for existing affiliates to expand their network by recruiting more affiliates under them.

Multi-level marketing also helps merchants who are struggling to find affiliates for their program. In the multi-level system, the job of recruiting new affiliates gets delegated to existing affiliates. A multi-level affiliate network can considerably increase an affiliate program’s performance.

It is essential to know how the multi-level network works and how the commission distribution is done through different levels.

For example: If you have a network A > B > C. Where affiliate A has recruited affiliate B and affiliate B has further recruited affiliate C.
Here, we take a look at how the commission distribution will work:

If affiliate C refers the sale:

Affiliate C will earn the regular commission, affiliate B will earn the level-1 commission, and affiliate A will earn the level-2 commission.

If affiliate B refers the sale:

Affiliate B will earn the regular commission, and affiliate A will earn the level-1 commission.

As per the above examples, it can be observed that the immediate parent of the affiliate (who refers the sale) is the one who earns the level-1 commission. This is generally how the commission distribution works in the multi-level affiliate network.

Another significant aspect of the multi-level affiliate network is the network commission. It is the commission that the upline or parent affiliates earn on the sales that are referred by their downline affiliates.
There are two methods of calculating the network commission:

In the simple method, the network commission is calculated as the percentage of the order value.

For example: If the order value is $100, default commission is 10%, level-1 commission is 5% and the level-2 commission is 2%.

Here, the affiliate who refers the sale will earn $10 (10%), the level-1 affiliate will earn $5, and the level-2 affiliate will earn $2.

In the dynamic method, the network commission is calculated as the percentage of the sale commission.

For example: If the order value is $100, default commission is 10%, level-1 commission is 5% and the level-2 commission is 2%.

Here, the affiliate who refers the sale will earn $10 (10%), the level-1 affiliate will earn $0.5, and the level-2 affiliate will earn $0.2.

The level commission, in this case, is calculated as the percentage of the commission that the affiliate (who refers) the sale earns.

Broadly, the commission distribution and the commission calculation are the two integral parts of the multi-level affiliate network. Merchants should carefully consider these while setting up the multi-level system for their affiliate program.

GoAffPro provides merchants with the option to set up their own multi-level network for their affiliate program. Options such as different commission calculation methods, setting up downlines as customers, and more, allows merchants to tailor it as per their requirements. Check out the app: GoAffPro

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4 Useful Multi-Level Features in the GoAffPro App

Merchants are increasingly opting for a multi-level network system for their affiliate programs. In a multi-level affiliate network, existing affiliates recruit newer affiliates and earn commissions on the sales referred by these recruited affiliates.

GoAffPro provides merchants with the option to set up their own multi-level affiliate network for their program. GoAffPro’s multi-level network feature provides a plethora of options for configuring and customizing the affiliate network.

Here we take a look at some of the multi-level options provided in the GoAffPro app:

Commission Calculation Method

Merchants can choose between two commission calculation methods: simple and dynamic. This allows merchants to set up their multi-level network in a variety of ways.

The commission is measured as a percentage of the order value in the simple method. In the dynamic method, the commission is measured as a percentage of the sale commission.

MLM Availability

The MLM availability option can be used to either enable or disable the MLM network functionality for the affiliates in the program. This will apply to all the affiliates in the program.

Merchants can disable MLM functionality for affiliates in the program, and then manually activate it for select affiliates of their choosing.

Downline Customers

GoAffPro also provides merchants with the option, to set the downline affiliates as customers of their parent affiliates. This way, parent/upline affiliates will earn a sales commission on the personal purchases made by their downline affiliates.

This option creates a customer-affiliate connection between the upline and the downline affiliate. This also acts as an encouragement for existing affiliates, to recruit more affiliates under them.

Recruitment Bonus

Merchants also get the option to set up a recruitment bonus for their affiliates. This bonus is given out to affiliates when they recruit another affiliate under them.

This option works best with the membership fees option, where affiliates pay a fee to register as affiliates in the merchant’s program.

GoAffPro provides merchants with the option to set up their own multi-level network for their affiliate program. In addition to the above-mentioned features such as MLM availability, recruitment bonus, merchants can also set up different level commissions for affiliates and set the parent of affiliates. Check out the app: GoAffPro

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The GoAffPro Affiliate Dashboard: A Quick Guide

GoAffPro provides affiliates with various tools to help them in their promotions. Every affiliate gets their own account dashboard when they register for a store’s affiliate program.

Affiliates can view various statistics regarding their referrals, access their referral link or coupon code, and set up their payment method, all from within the account dashboard.

Here are some tips for affiliates who are part of programs powered by GoAffPro:

Referral Details

Affiliates can view their referral details straight from the Home tab of the dashboard. The referral details include both the referral link and the referral coupon code (if provided by the merchant).

There are also options for direct sharing of the referral link on social media platforms such as Facebook, Twitter, etc. Affiliates can also use the product link generator tool in the Marketing Tools tab to generate trackable product links to share in their promotions.

Referral Information

In addition to the referral details, affiliates can also view the summary table. The summary table displays statistics such as number of referrals, number of orders, conversion percentage, sales, and earnings.

Affiliates can also view order details and various other widgets like the leaderboard widget or the traffic source widget. Merchants can enable these widgets from their end.

Profile Setup

Affiliates also get the option to enter their profile details from the Settings tab. It is also the tab where affiliates will be selecting their preferred mode of payment and setting up their payment details.

Affiliates can view their payment summary from the Payments tab. There, they can view the amount that has been paid, that is yet to be paid, and further details regarding previous payments.

Customization Options

If the merchant has enabled it, affiliates can also customize their referral link and referral coupon code. The referral code, which is the unique code present at the end of the referral link, can be edited from the referral code section in the Settings tab. The referral coupon code can be set from the Home tab.

Other than this, affiliates can also view media files such as promotional kits, banners or product images for promotions, etc. from the media assets section in the Marketing Tools tab. The merchant can upload these files from their end.

GoAffPro provides merchants with their own affiliate portal for their program. The portal also provides the option for affiliates to signup and log in to their accounts. Affiliates are provided with an easy-to-use dashboard, which is highly customizable, with widgets and new tabs. Check out the app: GoAffPro

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Top 4 Things to Consider Before Joining an Affiliate Program

It can be difficult to get started as an affiliate at first. While building a following and producing quality content is essential, joining affiliate programs and managing through them is also required.

As a result, affiliates must consider a variety of factors before deciding on an affiliate program to join. Affiliates must carefully consider several key factors before deciding to join a program.

Here we take a look at some of the things that affiliates need to consider before joining an affiliate program:

Commission rate

An essential part of the affiliate program for the affiliate is the commission rate. Affiliates earn a commission on every sale that they refer to the store. Therefore, the commission rate is a vital aspect to consider while signing up for a program.

Commission rates can vary for affiliates, the rate decided by the merchant will depend upon the affiliate’s outreach, followers, and the content that is produced.

Store reputation

A common issue that affiliates face is regarding the payment of their commissions. Some stores tend to be irregular in their payments, it is, therefore, advised to research about the store program, prior to registering.

Regular and timely payments, as well as more choices to receive them, are considered ideal. These also result in a better merchant-affiliate relationship.

Affiliate conditions

Payments are only one aspect, there are plenty of other conditions that the affiliates need to look into. These include minimum payout amount, payment terms, order cancellation policy, etc.

In addition to this, affiliates also need to clear up with the merchant regarding the objectives and the type of promotion that they expect. This will also help in clearing any issues beforehand.

Content promotions

Affiliates must consider the type of content they produce and enter relevant store programs accordingly. If affiliates produce content about fashion or clothing, they can look at store programs that sell clothing.

The same goes for other product categories and niches, affiliates must find and promote products of stores that they are knowledgeable about.

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5 Reasons to Choose Affiliate Marketing for Your Business

Affiliate marketing has become one of the preferred ways of marketing for brands and merchants globally. It provides great results and requires little to no money to start.

In affiliate marketing, the affiliate promotes the products of a store and brings in sales. For every referral sale that they bring to the store, they get paid a commission. This way, merchants are assured of sales and only pay the commission after a successful sale has happened.

Here we take a look at some reasons that you should be looking into affiliate marketing for your business:

Beneficial for small/new businesses

Affiliate marketing provides small and new businesses a cost-effective solution for marketing their products. With little to no initial investment needed for affiliate marketing, it makes it a great deal for merchants who are seeking to expand their business and grow.

Economical for merchants

An added benefit of affiliate marketing is that merchants only need to pay the affiliate when they refer a sale successfully. This means, merchants only pay when they get guaranteed returns in terms of actual sales. Such benefits make affiliate marketing quite economical for businesses.

Reach more people

Another advantage of affiliate marketing is that it enables brands, especially smaller ones, to reach a wider audience. Since affiliate marketing involves affiliates promoting brands on social media, businesses profit from a broader reach. It also implies that a greater number of newer customers would visit the store to make a purchase.

Closely tied to influencer marketing

Influencer marketing and affiliate marketing are integrally related. Influencers also receive money or commissions from promotions they run on social media or from their content. Over the last few years, affiliate marketing has grown to incorporate various aspects of influencer marketing and its benefits.

Various tools for affiliates

Affiliates in affiliate marketing may use a variety of methods to generate referral sales, one of which is coupon codes. Coupon codes often boost sales while also attracting new buyers who are unwilling to pay full price for a new product. Discounts inspire them to try out new products and services.

GoAffPro provides merchants with the option to start an affiliate program for their store for free. Check out the app: GoAffPro

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Top 4 GoAffPro Tools to Communicate with Affiliates

Communicating with affiliates is essential for running a successful affiliate program. Merchants should be open to questions or queries regarding the affiliate program by existing or prospective affiliates. Merchants themselves need to keep actively communicating with affiliates in their program. It improves the merchant-affiliate relationship and builds trust.

Communication between the merchant and the affiliate can include a variety of subjects, such as guidance to affiliates on how to boost their performance or update affiliates on any future sales or commission rate changes or policies of the affiliate program.

GoAffPro offers merchants with various options to communicate and inform their affiliates:

Bulk Mails

GoAffPro gives merchants the ability to send emails from within the app to their affiliates. This includes the option of sending an email to all affiliates of the program in one go. There is also the option to include variables in the email, offering more customization and ease of use. This can be used to send newsletters, information about upcoming sales, etc.

Personal Message

Merchants also have the option of sending personal messages to their affiliates. When the merchant sends these personal messages to the affiliate, they are displayed in the affiliate dashboard. This option allows merchants to link directly to particular affiliates via their account dashboard.

Extra Instructions

Merchants can use the Extra Instructions option to send a message to all affiliates in their program. It is a useful tool that can be used to send a message or alert to all the affiliates. The extra instructions that the merchant adds will be reflected in the affiliate account dashboard. This can also be used to inform affiliates regarding the targets or commission booster that have been set up for them.

Notification Emails

GoAffPro provides merchants with various options on sending notification emails to the affiliates in their program. These notifications include mails for when the affiliate account gets approved, or when a new referral sale is made, or when the affiliate’s payment is processed. There are notifications options for all of these, that the merchant can enable. These emails will get sent out automatically. There is also an option to customize the templates of these emails.

GoAffPro provides merchants with the option to send bulk emails, personal messages as well as broadcast information to all affiliates. There are also various options for email notifications that merchants can set up for their affiliates. Check out the app: GoAffPro

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Tiered Commission System with GoAffPro

Many merchants look to set up commission tiers for their affiliate programs. They look for an option to set up a system where the commission rate for affiliates can change automatically as per the commission tiers.

GoAffPro provides merchants with an easy way of setting up a tiered commission system for their affiliate program. For setting this up, they can use the commission booster option.

Here we take a look at how merchants can set up a tiered commission system using the commission booster option in the GoAffPro app:

Enabling the commission booster option:

The Commission Booster option can only be used after merchants enable the Targets and Bonuses option in the Settings > Extras section (in the GoAffPro app).

After this, they can open the Targets tab and go to the Commission Booster section, to configure a booster from there.

Commission booster settings:

Here, merchants have different parameters for the booster to apply on, such as revenue, sales commission, network commission, total commission, number of orders, and new customer orders. There is also the option to choose the time period for the booster, with options such as current month or week, last 30, 60, or 90 days, last 1 year, and all time.

After this, the option to set the minimum value is given, where the minimum value for the booster to be achieved (as per the parameter). Finally, the boost percentage can be set up, which will be boosting the existing commission of the affiliate (when they become eligible for the boost).

Here we take a look at an example:

If a merchant wants to set up a three-tier commission system, where the commission rate is 10% for the first 15 orders, then the commission will become 15% for the 16-50 orders, and finally, the commission will become 20% when the affiliate crosses 50 orders.

To set up tier one:

For the first tier. merchants can simply set up the default commission to 10%. (The booster will be set only for the second and third tiers).

To set up tiers two and three:

For both the second and third tiers, the “apply on” parameter will be set to the Number of Orders, the time period will be set as All time.

For the second-tier, the minimum value will be set to 16, and the boost percentage will be set as 50%. This will boost the existing commission to 15% (50% of 10 = 5, and final commission after boost = 10+5 = 15%).

Similarly, for the third-tier, the minimum value will be set as 51 and the boost percentage will be set as 50%. This will boost the existing commission to 20% (50% of 10 = 5, and final commission after boosts = 10+5+5 = 20%).

Therefore, as per the above system, affiliates will earn a commission of 10% for the first 15 referral orders, after this, their commission will get boosted to 15% till the 50th order (by the second-tier booster) and finally, the commission will get boosted to 20% (by the third-tier booster) for any orders after that (from the 51st order).

GoAffPro provides merchants with the option to set up a tiered commissions system for their affiliate program. Check out the app: GoAffPro

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Affiliate Portal Customization Options in GoAffPro

A significant aspect of the affiliate program is the affiliate portal. It is where people register and access their account dashboard for the merchant’s program. It is, therefore, essential for merchants to give special attention to the look and feel of their affiliate portal.

GoAffPro offers various customization options for the affiliate portal to merchants. From customizing the landing page and the signup page of the affiliate portal to adding widgets or creating new tabs within the affiliate’s dashboard, GoAffPro offers it all.

Here we take a look at some of the customization options that merchant should take a look into while setting up their affiliate portal for their program:

Landing Page

GoAffPro provides merchants with the option to completely customize the landing page of their affiliate portal. This includes adding a banner, editing texts, customizing the footer section, and also providing the option to add custom HTML elements. The landing page section is divided into different parts, this allows merchants to adjust the position of these sections and add/remove them from the page.

Signup Page

Merchants get the option to choose from three signup page styles, where they can set up the signup page to display information (in classic page style) or add an image (in modern page style). There is also the option to add additional signup fields and with the choice of creating new ones. There is also an option to add social media logins like Google or Facebook to the signup page as well.

Affiliate Dashboard

Merchants can choose what sections they want to display in the affiliate dashboard pages. There is also the option to add dashboard pages or create completely new ones, which can be used by merchants to build guides or FAQs for their affiliates. Furthermore, there is also an option to add widgets, such as order details, commissions table, leaderboard to the affiliate dashboard.

Affiliate Profile

Additional profile fields for the profile picture or social media handles can be added to the dashboard of the affiliate. It allows merchants to gather more information about the affiliates they are employing. In addition to merchants can also allow affiliates to add their Facebook Pixel Id to track their referrals.

GoAffPro provides merchants with advanced customization options for their affiliate portal. With various options to customize the landing page, signup page, and affiliate dashboard, merchants can set up the affiliate portal as per their choice. Check out the app: GoAffPro

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3 Mistakes that Affiliates Need to Avoid

While becoming an affiliate is an easy process, it requires commitment and hard work to be successful. While affiliate marketing is a great way to earn a passive income, it does require affiliates to produce quality content and create promotions that bring in sales.

Here we take a look at some mistakes that affiliates should avoid making:

Avoid promoting a lot of products

Many affiliates are making the mistake of promoting too many products. It can hinder the quality of the content, and it also consumes more time. Promoting too many products or products in various categories can also contribute to issues of credibility for affiliates.

Affiliates should pick a niche that they are enthusiastic and knowledgeable about and focus on it. Also, instead of marketing a whole host of products, they should focus on a handful of decent products.

Producing poor-quality content affects sales

Affiliates often make the mistake of trying to sell through the content they produce. Rather than focusing on selling a product, affiliates should create content that helps or guides customers. Affiliates can use the tried and tested formats for content such as best-of or top 5 guides to products. While they are age-old formats, they still bring in customers.

Good and quality content is essential to become a successful affiliate. Ideally, the content published by the affiliate should illustrate a solution to the issue. It should also respond to frequently asked questions about the product and highlight its benefits.

Avoid relying on a single source of income

Affiliates sometimes make the mistake of relying on a single affiliate network or program for their profits. It may contribute to various problems, such as in the case of affiliates that are part of Amazon’s affiliate network, which could have their income impacted by Amazon’s commission rate when they choose to change it.

It has become a widely debated issue in the past, when Amazon has slashed its commission rates, resulting in a drop in affiliate incomes. It is, therefore, advised that affiliates diversify into multiple affiliate programs.

In conclusion, success as an affiliate requires patience as well as the ability to learn and adapt to changes. They need to be creative with their marketing, and they need to keep trying out new stuff.

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3 Things to Consider Before Becoming an Affiliate

Getting started as an affiliate while being very simple, does take some preparation. It includes different aspects of what the affiliate plans to do such as, what products to promote, which affiliate program to join, and what kind of content to create.

Here we look at some of the things that people should consider while planning to become affiliates:

Selecting a niche

It is crucial for those starting out as affiliates to find a niche to concentrate on. New affiliates need to look out for the category or product niche they want to promote, and then stick to it. Affiliates should have a genuine passion for the products and should be knowledgeable about them.

When deciding which products to promote, profitability and long-term interest should also be considered as factors. This step is important, as the content that the affiliates will produce will rely heavily on the products that they choose to promote.

Creating Content

Content is a vital aspect of being an affiliate, while you can share your referral on social media with your friends and family, to take it to the next level, you need to create content to reach out to more people. Creating content can include writing reviews, like blog posts, or creating videos, etc.

It is, therefore, important for affiliates to concentrate hard on the content they produce, as good content brings in more referral sales. The content that is created must be useful and easy to understand. It should provide specific details on the product, while also highlighting its functionality. To create content for products, affiliates can communicate with merchants asking them to send samples of products.

Joining a program

Affiliates can join affiliate programs, generate referrals, and then share them. There are various types of affiliate programs that affiliates can join, larger ones like Amazon or Walmart, affiliates can also search for smaller stores and retailers that offer more niche items and join their programs as well.

It is quite common for smaller merchants or retailers to have their own affiliate programs, and they typically offer higher commission rates, so it is useful to watch out for them. Several programs will also provide promotional materials as well as review or article templates that will further aid in the creation of content for their products.

In conclusion, people need to do some prior preparation before they become affiliates. Affiliate marketing is a great way to make a passive income, and the opportunities are enormous, so it’s certainly something to try out.