GoAffPro

Running an affiliate program requires more than basic tracking links, recruitment, and payouts. GoAffPro continues to develop, providing advanced features to brands and becoming a complete affiliate marketing system.

Designed for e-commerce merchants on platforms like Shopify, WooCommerce, BigCommerce, Wix, and more, GoAffPro provides the tools needed to set up a full-fledged affiliate marketing program.

We look at four new features that enhance the platform further: Marketing CRM for Affiliates, Social Media Tracking, and Secure Manager Access.

1. Marketing CRM for Affiliates: Turning Creators into Email Marketers

The best affiliates do more than share links. They build audiences. GoAffPro’s built-in marketing CRM gives them the tools to reach out to those audiences. It gives them their own native customer relationship management hub directly inside their affiliate dashboard.

How Merchants Enable It:

1. In the GoAffPro admin panel, go to Settings > Marketing section.
2. In the For Affiliates section > enable the CRM for all affiliates or only specific affiliate groups (if you want to offer it to select affiliates).

You can also review monthly usage statistics for affiliate campaigns and sent emails in that section.

How It Works for Affiliates:

• Once activated, affiliates can view this section under Marketing Tools > Contacts.
• There, affiliates can view and edit contacts, add notes and tags, and create new contacts.

Affiliates can add or view customer leads in their contact list. They can also directly launch or schedule email marketing campaigns for these customer leads.

2. Social Media Tracking: Streamlining Campaign Tracking

With the Social Media Campaign feature, merchants can set up special campaign tracking for affiliates. For instance, if you are collaborating with an influencer on a paid marketing campaign, you can utilize the social media campaign feature to set up a dedicated campaign dashboard. This allows both you and the affiliate to track the campaign’s performance transparently and efficiently.

How Merchants Enable It:

• In the GoAffPro admin panel, go to the Social Media tab.
• Click on New Campaign and set up the campaign from there.

You can create influencer campaign details like campaign timeline, links, deliverables list, milestones, and assets. You can also set up a fixed-fee campaign compensation for the affiliate.

It shows total commission earnings, payout amount, number of sales, and revenue from campaign links. The dashboard also allows you to set a cost of goods deduction rate to view gross/net profit and ROI.

How It Works for Affiliates:

• Once the campaign is set up, merchants can share the “View Campaign Page” link with affiliates.
• Affiliates can open that page and view all the campaign details, deliverable list, sales, commissions, and assets.

Affiliates can also exchange messages with the brand merchant in real time on the campaign page.

3. Secure Manager Access: Delegating Without Administrative Risk

As your program grows, more teammates may require access to the GoAffPro admin panel, but not everyone should be able to change program settings.

If you are using Shopify, directly giving access to the GoAffPro admin panel from there gives your team complete access to all of the admin panel sections. To manage this, you can use the secure manager access option.

For settings this up:

• In your GoAffPro admin panel, go to the Settings > Extras section.
• Create manager accounts for your team (with their name and email).
• After this, you can enable the “Manager only access” toggle.

This disables direct access through the Shopify admin panel, and only manager accounts can sign in at goaffpro.com/login.

Tip: You can also set up manager account permissions, restricting manager access to certain sections of the admin panel. The restrictions also allow managers to have read-only access to specific sections of the admin panel.

Conclusion

Scaling an affiliate marketing program requires software that grows alongside your operational complexity. GoAffPro provides creators with a built-in Marketing CRM, simplifying influencer campaign oversight with Social Media Tracking, and securing internal workflows via Secure Manager Access. GoAffPro equips brands with enterprise capabilities without the enterprise price tag.

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